Stephen Morris was associated with Chelsea Green as a business consultant (1992-93), business partner (1993-95), and as President and Publisher (1996-2002). During this period sales more than quadrupled and profitability was achieved regularly.

During his tenure the company won a variety of awards including Book of the Year (The Natural House) and was cited by Publisher's Weekly as one of the fastest growing small publishers in the country. The company's success earned it widespread press coverage, including a page one feature in the business section of the New York Times and a cover story in Independent Publisher.

In addition to publishing great books, Stephen Morris led the company into the era of electronic marketing, both through the creation of a world class website and supporting marketing vehicles . He received widespread credit for this in publishing industry press .

He was also successful in bringing national attention to the company through innovative use of public relations and a preferred customer program.

He left Chelsea Green so that the founders, Ian and Margo Baldwin, could manage the operations and publishing program of the company.